facts through patient records research;
participant opinion through a “sister” ATU study;
and the difference between reality and perception.
This is used on an as-needed basis. This product increases your ROI on your primary sources of annual research. This product determines biases, fills in gaps, and expands insight into your primary annual research (Internet studies, ATU studies, panel, or other nonrepresentative/convenience sampling).
Tracker Plus™ study rounds can be conducted monthly, quarterly, semiannually, or annually. The frequency can be increased or decreased as market needs permit.
This study is needed to understand such factors as dosing and titration (by diagnosis, duration of treatment), switching behaviors and patterns, and patient characteristics.