Our Mission, Values, and Vision   

Market Research Standards

Quality and Cost Control Standards

Key Management Staff

What Our Clients Say About Us

Mission

Clarity and understanding are among the most basic of human needs. Our core mission is to foster the well-being of people and organizations throughout the world by bringing clarity to complex decisions.

We will also :

  • Grow into a worldwide organization renowned as the “clarity and understanding company.”

  • Provide accurate, relevant, timely, and cost-effective research and recommendations that enable our clients to make informed and optimizing decisions.

  • Promote ethical research practices that protect privacy and serve to benefit the individuals from whom we gather information.

  • Operate the company on a sustainable financial basis of profitable growth, increasing value for our stakeholders, and expanding opportunities for development and career growth for our employees.

Values

Clarity Pharma Research, LLC, is founded on and dedicated to a sustainable corporate concept of “reciprocal personal well-being.” At the core of our mission is deep respect for individuals in and outside the company and support of the communities that we serve.

We are also dedicated to the operating principle that “simplicity leads to optimal form and function.”  Our creativity and innovation will be devoted to integrating this principle into every company product and service.

Vision

We envision a world in which every person benefits at least indirectly from the organizations that we serve.

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Marketing Research Standards

Clarity Pharma Research staff and subcontractors (where applicable) adhere to all CASRO and MRA standards without exception. We developed specific written procedures to ensure compliance. We vigorously protect the interests of the participants and clients, the integrity of the data, and the confidentiality of all information and communication received through research and client interaction. Additional standards to which we comply are those of peer review journals and medical organizations to which we occasionally contribute at client request and consent.  

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Quality and Cost Control Standards

The market research process is a multistage endeavor, and quality is the cornerstone of each stage to produce an outstanding and actionable final product. Clarity Pharma Research has an established definition for quality that begins with identifying the short- and long-term decisions, problems, and opportunities for which the client is responsible. We are decision-focused from the project start rather than technique/methodology-focused. This involves knowing how information is to be used by the client. We evaluate a broad range of research designs and techniques to determine the best methodology to follow. If a project is not initiated this way and processes to ensure alignment of customer expectations with project output are not in place, the project will not yield actionable results and effective decisions.

Perhaps the single greatest obstacle to quality pharmaceutical marketing research is failure to obtain a representative sample of the particular population under study. Even the most sophisticated statistical analytical techniques will lead to wrong conclusions and subsequent wrong decisions when applied to a flawed sample. 

Clarity Pharma Research is passionate about obtaining representative samples. In fact, our company’s key differentiator is that we are the only company that provides nationally representative patient records data. We maintain quality during data collection, reporting, and other points in the market research process through a periodic auditing process.

Clarity, a company with 23 years of experience, minimizes exposure to risk, achieves client/participant satisfaction, streamlines processes, and avoids duplication/rework. Our commitment to efficient use of resources and high quality translates to effective cost control and cost savings. We are sophisticated in our internal cost control efforts. We divide each project into its smallest component activity and flow-chart activity sequencing and associated costs. We take seriously our responsibility to inform our client if important specialized techniques and resources are required that could better be provided by another supplier.

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Key Management Staff

Jack R. Gallagher, Ed.D.
President
Kylee Jean Heap
Director of Operations
Jay Williams, Ph.D.
Director, Qualitative Analysis
Brandon Deterding, PharmD
Therapeutics Analyst
Ming-Ju Huang
Senior Research Analyst
Jacqueline McMahon
Marketing Specialist

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What Our Clients Say About Us

"I think you and the team did a great job putting together the final presentation for us. The marketing team was very pleased with the results, many of which they found to be immediately actionable. The timeline of the therapies was especially helpful. Most importantly, they found the study design and presentation to be clear, unlike the previous supplier."

-- Marketing Research Post-Doctoral Fellow (2003)

For 14 years, the company's scientists have "provided our oncology unit with acutely insightful, accurate analysis, facilitating and guiding the development of the company's oncology marketing strategies. On a customer service level, [they are] not only responsive but willing to go above and beyond our initial needs within the annual National CSF Patient Records Study. Their presentation of the material is always cutting edge and comprehensive and yet they are always willing to accommodate changes and additions I may request. This is an important feature in an ever changing industry."

-- Associate Director, Market Research (2007)

Thanks to the Clarity team for its efforts regarding our product usage study.  In our industry, audited data provides minimal information regarding which patient types our product is used.  Your team was able to develop a sound methodology with an excellent reporting mechanism that allowed us to understand where our product was being used and where it wasn’t.  We tried other methodologies in the past.  With your methodology, for the first time, we gained insight into patient usage, which helped to guide marketing strategy. Thanks for your efforts.  

-- Director, Market Research (2008)

 

© 2011 Clarity Pharma Research, LLC. All Rights Reserved.